GDPR is a big deal.  It is a set of rules dictating how individual personal information is handled, stored and destroyed by websites.  If you have European Unions individuals interacting with your site, even if you aren’t located in the EU or cater to the EU, the law states you are still required to comply.  If you are not in compliance, you’re now alone.  While 96% of companies have started compliance, only 20% are fully compliant.

TrustArc Survey: Most US, EU companies will comply with GDPR by year’s end

Article first appeared on Martech Today